
Despite the business model of these businesses becoming increasingly linked to the gold price the share prices aren't keeping up - probably due to nervousness around all small companies as the eurozone crisis continues.
This blog's attempts to get to grips with a gold ETF investment led to a number of
trips into Hackney pawnbrokers, including Albermarle and Bond. While these pawnshops offer better deals on gold than most jewellers which buy gold - the seller hardly gets a good deal (
pawnshops vs ETFs on price).
As far as I can tell pawnshops still prey mainly on poor people - amplifying their problems rather than solving them. (According to pawnbroker H&T, pawn shops are also increasingly used by the middle classes:
Pawnbroker note rise in 'middle class' customers.)
Hackney in London, where I live, is full of pawnshops and betting shops. Neither are symbols of a healthy community.
But these innovations are for people whose gold ownership is a wealth preserver. Could it do something useful for people who are dealing in gold out of desperation?
It's a selfish argument for some one who owns gold, but it seems pretty obvious that fairer pawn shops would enable more people to maintain ownership.
And if poor people didn't have to sell their gold - often wedding jewellery - at knock down rates only for it to be melted down and sold to investors - the price of gold might be more stable.
H&T reported a huge rise in the number of people who failed to pay back loans, thus forsaking their jewellery. At the same time this blog found out that Muslims in East London, who are forbidden from paying interest,
have been using pawnbrokers, often putting their wedding gold at risk in doing so.
Not only will a pawnshop not take into consideration craftsmanship (even though they sometimes re-sell jewellery) but even the scrap value is highly favourable to the pawnshop.
Then, when a person wants to replace their jewellery they have to pay a huge premium for craftsmanship again.
Surely more people would own gold and trust it if there were fairer ways for them to borrow against it and benefit from its investment value when they need it. Instead pawnshops buy up their jewellery, melt it down and sell it. This, according to precious metals analysts
GFMS, was a significant supply of gold last year, and, as such, will have helped keep its price down.
GFMS analysts said that the supply of scrap gold increased significantly in 2009 in North America and Europe. "Much of this growth was a result of heavy promotion by an improving network of scrap collectors, who made great use of consumer's need to sell unwanted jewellery to raise cash in a challenging economic environment." Read H&T's results to see how they cashed in on this with their "gold bars".